Wonder Woman 1984 may have saved movie theaters too
Wonder Woman didn’t just save the planet in her latest film, , she may have saved the day for movie theaters too. The box office receipts for the film’s opening weekend hit $36.1 million, which while paltry compared to pre-pandemic times, was more than double industry estimates, movie maker Warner Bros. said in a release Monday.
Warner made the movie available December 25 for free to subscribers of its corporate cousin HBO Max at the same time it arrived in theaters. HBO Max subscribers which, like Warner Bros., is owned by AT&T.
The news of Wonder Woman’s strong showing surprised the entertainment world, which has been hammed by the has infected more than 80.9 million people around the world and killed more than 1.7 million, leading many governments to order shutdowns of their economies, and people to stay home from normal activities.The disease
Warner said the most popular way people saw Wonder Woman at the theater were through “private watch parties,” where people can effectively rent out the whole room to watch with family or friends. Over the weekend, Warner said it counted over 10,000 private rentals, despite only 39% of US cinemas being open.
Wonder Woman is available to HBO Max subscribers, after which the film will only be available in theaters and then through typical digital download, Blu-ray and DVD releases.